One Workshop. 10–20 New Leads.
Partner with schools and colleges to run career events. Each event fills your student pipeline — and every convert earns a ₹2,500 commission.
Event Types
Workshop / Career Day / Webinar / Info Session
Leads Per Event
Typical range
Per Conversion
Referral commission
Event / Month
Recommended cadence
Four Ways to Engage Institutions
Workshop
An interactive classroom session on career exploration, RAPD awareness, or stream selection. Best suited for Grade 8–12.
Career Day
A multi-mentor event where students rotate through career stalls. High visibility, high lead generation.
Webinar
Online session for students and parents, typically scheduled on weekends. Ideal for coaching centres and remote schools.
Info Session
Dedicated session for parents — covers career counselling process, RAPD assessment, and product overview. High conversion rate.
From Cold Call to Paying Students
Identify the Institution
Target schools, degree colleges, coaching centres, or NGOs in your city. Use the School Connect module in your mentor CRM to log prospects.
Make First Contact
Use Dheya's pre-built outreach templates. Connect with the Principal, HOD Counselling, or Alumni Head — whoever owns career events.
Propose an Engagement
Offer a free taster workshop to build trust. Use Dheya's event pitch deck (available in the Content Library).
Deliver the Event
Run the workshop using the MU School Connect module. Collect student interest forms — these become leads in your CRM.
Convert Leads to Students
Follow up with interested students within 48 hours. Your referral code is embedded in all event materials — conversions earn ₹2,500 each.
Build Your School Network
Access School Connect tools, event templates, and pitch decks the moment you join Mentor University.